When you’re considering purchasing a meal replacement product – or considering an alternative to Jimmy Joy – there’s a variety of aspects to consider. Most importantly, take note of what you want out of a meal replacement product.


Of course, we strongly believe that Queal offers the best meal replacement option(s), and is the best way to improve your life with a meal replacement shake. But in the end, you need to choose the option best suited for you. On this page we’ll objectively highlight the differences between Queal and Jimmy Joy, to help you make an informed choice.


By reading this page we hope you’ll be interested in giving Queal a try. But if it ends up being the case that likely Jimmy Joy is the better option for you, then we’re still glad we were able to help you come to the right decision for yourself.


Queal versus Jimmy Joy


Queal is not the only modern meal replacement product on the market. There are others (like Jimmy Joy) which are good options in their own rights. Each company has made their own choices on what to focus on, and whom to cater to. These differences are what you should consider when choosing which product to go with.


Let’s take a look at an overview of the nutritional differences per 2100kcal between Queal and Jimmy Joy.

Queal 4.0 Standard

FAT - 55 gr0

Joylent Plennie Shakes

FAT - 53 GR0

FIBRE - 43 GR0

FIBRE - 32,5 GR0





As you can see Queal and Joylent are fairly similar in nutritional content. Jimmy Joy is 20% higher in sugar than Queal. Queal, on the other hand, makes up the difference in kcal from sugar by being a bit higher in protein, and (good) fats. Queal follows the EU nutrition guidelines (EFSA) and Jimmy Joy is based on Dutch nutrition guidelines (NVWA). Both regular diet types contain soy, gluten and lactose. They’re 100% vegetarian.



In both products the main sources of carbs are evenly balanced between the complex carbohydrate Maltodextrin (made from corn) and finely cut Scottish Oats. The Maltodextrin has a high Glycemic Index (GI, how fast carbs are processed), and the Oats a low GI. This balance ensures a quick release of energy, but also a sustained continuous release of energy for several hours, resulting in a balanced energy level.


With Jimmy Joy being slightly higher in sugar, it has a slightly higher GI, meaning quicker energy, but this isn’t sustainable. It would also cause higher blood-sugar spikes. The difference could be negligible.




Queal is higher in fibre than Jimmy Joy, giving the recommended daily allotment of dietary fibre for the average adult (40g) as set by the EFSA, highly beneficial for gut health. Jimmy Joy, on the other hand, has 32,5g, still higher than the average European diet, but borderline on the Dutch recommendation guidelines.




In terms of fat content, Queal and Jimmy Joy are very similar. Both meet the guideline for <35% percentage energy as total fat, and both Queal and Jimmy Joy provide the recommended daily amount for all “good” fats and fatty acids such as Omega-3 and Omega-6.




The level of protein is noticeably different between Jimmy Joy and Queal. Though both Queal and Jimmy Joy are high in protein, Queal is 10% higher in protein than Jimmy Joy.


Both Jimmy Joy and Queal use Whey protein, which offers a wider spectrum of amino acids than for example rice protein (used by Soylent and others). The downside of this is that Whey protein is not suitable for vegans.


Having a higher amount of protein per serving makes Queal more geared towards active people, though perfectly fine to use for “desk-workers” too.


Non-nutritional considerations


Queal 4.0 Standard Jimmy Joy
Made in NL Made in NL
Delivery throughout EU Delivery in EU and USA
8 different flavours 5 different flavours
3 distinct diet types 2 diet types (also vegan)
Professional branding image Casual branding image
About €2,25 per 700kcal About €2,00 per 700kcal



Queal is sourced, processed, and sold in The Netherlands. It is sold throughout the European Union, as well as Norway, Switzerland, and Russia.

Jimmy Joy is similar, but on the other hand also ships internationally to, for example, the USA and Canada, though at significant customs fees and shipping costs.


Jimmy Joy’s outward branding image is very blatantly casual, quirky, and colourful. (Their founder has outwardly admitted to being a drug dealer.) Queal, on the other hand, tries to convey a more approachable professional image, showing competence and expertise.


We believe a great strength of Queal is the variety of the products we offer. With 8 different flavours, and new ones coming in all the time, we offer a diversity in the experience of drinking a meal replacement that Jimmy Joy can’t beat.


What’s more, Jimmy Joy uses a “one-size-fits-all” approach to nutrition, with just the one diet variant on offer. Queal recognises not everybody is the same, and different people have different dietary needs. This is why Queal offer three different variations of their recipe. Standard (2100kcal), Lite (1800kcal), and Athletic™ (2300kcal with higher % protein).


The main difference between Queal and Jimmy Joy is the flavour. Taste is extremely subjective of course, so for this comparing the two for yourself is probably best. But two remarks that occur time and time again when people compare the two brands are: Jimmy Joy is a lot sweeter, with Queal having a more subdued flavouring, and in terms of texture Queal is a bit smoother (let coarse), but whether or not that is a good or bad thing is a matter of personal opinion.


Why should you use Queal?

  • More flavour options.
  • Different diet options.
  • Nutritional considerations like the lower quantity of sugar, the added anti-oxidants, or the biodiverse aminogram.


Why should you use Jimmy Joy?

  • If you’re in the US and looking for a flavoured Soylent-like, Jimmy Joy is a valid option.
  • Their laid-back branding appeals more to you.
  • It’s lower in fat.


Queal’s key benefits are:

  • Balanced energy level
  • Many variations
  • Great flavours
  • Same-day shipping


To summarize


We are hardcore fans of Queal and its benefits. We truly believe it offers an excellent choice in quick, complete, and simple nutrition. After all, that’s a reason we created it in the first place!


In the end, it’s your choice and responsibility to pick the best option out there for you. We’d love for you to try Queal, and even compare it with the other options in the market. Find out for yourself which you’d prefer. We’re betting you’ll come back to us soon enough.

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